Podcasting, like any content medium, requires providing quality material to consumers. It also needs planning in order to maximize your resources and potential. You have to put in the work and create a good content that your listeners will keep coming back for.
Podcast shows are usually divided into segments. The different segments help in creating a single show that’s palatable to the audiences.
Segments are parts from which an entire podcast show is being cut into. These parts can be the music, introduction, question and answer, and news among other things.
Listeners usually prefer predictability. Just knowing what comes after which part can be comforting. It is hard-wired on most people to seek for routine.
Patterns can be great especially for longer podcasts in order to break up the content. Having a mix of different segments can also make it more interesting. Treat your show as you would a TV show. You do not just jump in and dive into the topic on hand.
Segments can help you to be constantly in check regarding the content that you need to create in order to produce your show. Segments can be greatly improve one’s podcast as this provides structure.
Although there can be multiple segments that your podcast can have, it is commonly divided into three main parts: the introduction, main content, and the conclusion.
The introduction is usually the bit where you put your intro and your podcast music. You can present the topic and your special guest during the introduction. This may include welcome greeting, your music and an opening chat. A signature introduction will let your listeners know that they are tuning in to your podcast. This is also important for new listeners as every show can be someone’s first show. Make an introduction that’s quick, scripted and catchy.
Sandwiched in between is the main content of the podcast. This is the meatiest bit of your show. It’s where the interview or discussion happens. Different types of segments can comprise your main content. Aside from the discussion, you can have different segments to make your show fun. The main content is your playground as this is where you can make use of various segments to contribute to the topic.
To close your podcast, it should have a conclusion. This wraps up everything and gives listeners a sense of culmination to your show. You can either summarize the important points mentioned during the podcast or have a certain segment that marks the end. Let your listeners know where they can connect with you and encourage them to listen to the next show.
Each of this can have multiple sub-component in order to create one major segment. However, each of these main parts are necessary in order to create a cohesive podcast that listeners can understand and eventually patronize.
Intro and outro music. Music adds dimension to purely talk shows. Having your own music for your podcast will make it memorable. Every time this song comes on, listeners will know that it’s your show. This defines you and your podcast from the rest.
Question and answer. If you have guests coming on your show, a question-and-answer segment is a fun way of integrating conversation and some back-and-forth discussion. This also allows you to tackle a certain subject with the help of an expert. Instead of just doing a solo round, you can invite an authority in your industry to delve more on the subject. Another way of doing Q&A is to ask listeners to send in their questions. This Q&A segment can be inserted once you close your show.
Random fact. A quick yet interesting did-you-know is also a great segment that listeners would appreciate and look forward to. This will effectively work with podcasts that have very specific niche. Make sure that this is fast and not dragging. A short did-you-know segment will help in breaking up a lengthy podcast.
Reviews. This will work for most podcasts, no matter what your topic is. There will always be a book, an application, program, or device that is related to your subject that you can discuss. You can review films or anything that your listeners might be interested in while still being relevant to your subject. Make a quick review on productivity tools and other things that will be beneficial to your listeners.
News. Current events in the field that you’re in will be an interesting segment to listeners. It can be something from the local or international news. Make sure that you stay relevant to your podcast. These can be newsworthy to anyone who’s listening.
There are still a lot of different segments that you can use for your podcast. There is no right or wrong segment flow. Just test the waters and ask for feedback from listeners. Remember to switch things up when the need be. This adds flavor and fun to your podcast just when your listeners are getting used to the usual flow of your show.
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